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Our knowledge of the world grows
with every connected sensor and device, but too often we are not acting on it,
even when we know we can ensure a better result.
To meet this challenge, companies are leveraging the Internet of Things and
cloud computing which allow for collection of data from numerous sources.
For example, IBM and The Weather Company are collaborating to accelerate the
growth of one of the largest cloud-based applications in the world.
The partnership enables enterprise clients and industry ecosystems to more
easily integrate weather data – including rapidly updated forecasts – into their
operations and decision-making.
Once integrated with enterprise processes, weather data can be combined with
data from supply chains, customer buying patterns and other sources to create
more valuable insights.
Outlook Series' Michael Lippis interviews
Bryson Koehler and Mac Devine to gain
their perspectives on Weather Means Business.
Bryson is The Weather Company’s EVP,
CTO & CIO and Mac is the VP & CTO of the Networking and Innovation Services
area within the IBM Cloud division.