Ford, Google Team for Connected Vehicle
February 2, 2021
Ford and Google started a unique strategic partnership to accelerate
Ford’s transformation and reinvent the connected vehicle experience.
Ford has also named Google Cloud its preferred cloud provider to
leverage Google’s world-class expertise in data, artificial intelligence
(AI), and machine learning (ML). As part of this new, six-year
partnership—and beginning in 2023—millions of future Ford and Lincoln
vehicles at all price points will be powered by Android, with Google
apps and services built-in.
Fast track the implementation of data-driven business models resulting in customers receiving real-time notices such as maintenance requests or trade-in alerts.
Ford and Google have a shared vision to bring enjoyable, safer and more efficient connected vehicle experiences built to minimize driver distraction and keep customers at the forefront of technology with over-the-air updates.
Beginning in 2023, Ford and Lincoln customers globally will start to
benefit from unique digital experiences built on top of the Android
operating system and with Google apps and services built-in, which
include world-class map and voice technology:
With Google Maps as the vehicles’ primary navigation, drivers can reach their destination faster with information on real-time traffic, automatic rerouting, lane guidance and more.
With Google Play, drivers will have access to their favorite apps for listening to music, podcasts, audiobooks and more. These apps are optimized and integrated for in-vehicle use.
Android in the car also enables Ford and third-party developers to build apps that provide a constantly improving and ever-more-personalized ownership experience.
“We are obsessed with creating must-have, distinctively Ford products and services,” said Farley. “This integration will unleash our teams to innovate for Ford and Lincoln customers while seamlessly providing access to Google’s world-class apps and services.”