SmartSense for Inattentive Driving+ is the next generation of SmartSense.
SmartSense for Inattentive Driving+’s integrated cab-facing cameras and
sensor employ AI and computer vision to detect suspected sleep,
drowsiness, cell phone usage, smoking, and general inattention, alerting
drivers to take action to avoid a collision.
Distracted driving is a rapidly growing epidemic with 3,142 fatalities
in distraction-affected crashes in 2019 – a 9.9% increase from 2018.1
SmartSense for Inattentive Driving+ detects and proactively notifies
drivers when they are distracted or drowsy, providing immediate in-cab
feedback for fleets large and small. The solution leverages AI and
sensor data to instantly and accurately identify inattention based on
head position, eyelids being open or shut, direction of eye gaze, phone
use, etc. Utilizing technology from SmartDrive, which was acquired by
Omnitracs in 2020, this intelligence is rooted in a 20-year history of
training and informing sensors using insights and data from 300+ million
analyzed driving safety events and 30+ billion driving miles across all
Using two cameras built into a single unit, the solution provides
complete visibility of the entire cab and details of the driver’s face,
eyes, and hands to identify drowsiness, sleep, phone use, cigarette use,
seatbelt use, and other safety-critical behaviors. It is only with two
cameras that a fleet truly knows if a driver is attentive or not, even
if the driver is wearing sunglasses.
SmartSense for Inattentive Driving+ enhances the risk detection that is
already built into the SR4, continually making the thousands of vehicles
on the road equipped with an SR4 smarter with each and every mile
Additional benefits include:
upgrades that allow for new capabilities to be added without costly
equipment changes, continually providing improved ROI.
Easy installation that helps fleets experience immediate value.
Wide-angle and zoom-in views that provide context, so detection can be
tied to the overall safety program, aiding in determining if there are
systemic issues that need to be resolved, i.e., lack of sleep due to a
medical or family issue.
“Inattention is a pandemic – and one that has become increasingly
worse,” commented Omnitracs CTO, Ray Ghanbari. “SmartSense for
Inattentive Driving+ addresses this problem head on using advanced
technologies and analytics to keep our drivers safe and help all of us
get home safely.”
Customers are already seeing immediate value from SmartSense for
Inattentive Driving+. Conico Oil’s Mike Goldberg, Safety Manager, is
responsible for fuel distribution operations across what has been
acknowledged as the largest and most congested urban area in the U.S.
and recognized a growing need to better understand if and when drivers
are distracted. With trucks running 24/7 and shifts starting throughout
the day and night, he turned to Omnitracs to help.
“We needed a solution that proactively alerts drivers and notifies me
when a situation occurs,” said Mike Goldberg, Safety Manager for Conico
Oil. “SmartSense for Inattentive Driving+ has helped us reduce both
inattentive and drowsy driving. I won’t let any of our drivers hit the
road now without it.”
SmartSense for Inattentive Driving+ will be available this summer.